The Household Energy Service employed Owen to conceive an advertising campaign to highlight changes that can be made around the house to reduce energy consumption and encourage people to commission an energy survey of their home to further cut back carbon emissions.
Working closely with HES's marketing department Owen developed a concept based around a dollhouse, with lots of different energy saving tips explained in annotations around the house.
Owen built the house out of coloured paper with penned detail and photographed it from several different angles to be used on printed leaflets and posters.