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U&US, working with Owen Rimington, were commissioned by Polimekanos and Wolf Ollins to create 10 animations as part of a global re-launch of Wacom's consumer product Bamboo.
U&US and Owen Rimington worked with Polimekanos to conceive storyboards, illustrate and animate conceptual demonstrations of Bamboo's functions.
The project has provided Wacom with sales lead online tools that highlight the usability of the tablet in a variety of different applications and demonstrate the intuitive functions and unique expressions possible with the interface. The vignettes expand upon the already accessible and fun Bamboo brand with a homemade style to the artwork fashioned in the animations.
Agency: www.polimekanos.com
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